This conversation with Pat Byrne is really about the building of an entrepreneurial venture based on sleep technology.

The importance of getting quality sleep is a well accepted principle, research based, and on average we need to get somewhere between seven to eight hours of sleep a night to be the best version of ourselves, to be vibrant, and to have the capacity to think clearly and quickly.

Pat has been one of the pioneers in the field that have been able to bridge well-accepted principles in research with emerging technology.

There’s so many gems and nuggets in this conversation about sleep and where he comes from and how he’s dedicated his life efforts and why he’s become a game changer.

He’s definitely shifted the way that professional sport franchises, at least many of the ones that I’ve been involved with or have friends that have been involved in others, have been able to think about sleep.

Before he came along with this technology, there was the talk of how important sleep is but now there’s actually a way to monitor it.

I hope that this conversation reveals Pat’s genius.

“When you’re not getting enough sleep, you’re car is coming out of the garage with a half a tank of gas and you end up crashing.”

In This Episode:

  • The importance of connecting with really smart people and asking tough questions
  • How the death of his nephew, who fell asleep at the wheel, changed his life course
  • Emerging as one of the first people to test sleep tracking technology
  • Initially working with military testing reaction time in correlation with sleep
  • Car and fuel as an analogy for the brain and sleep
  • Why sleep needs to be dealt with in a holistic way
  • 3 ways to improve sleep: darkness, noise, and consistency
  • The way your body reacts with no sleep
  • How many nights of proper sleep you need to combat fatigue
  • The meaning and danger of “renorming” in relation to sleep
  • Challenges that athletes face in sleeping well
  • What happens when athletes have to constantly switch time zones
  • Thoughts on napping


Listen via: iTunes | Android | Google Play | Stitcher | RSS



“Sleep is so important and we’re not dealing with it in a holistic way.”

“The two most critical areas of sleep are darkness and noise.”

“Humans get to choose their sleep length but not their sleep quality.”

“If sleep was a voluntary process we wouldn’t have insomnia.”

“If you’re depriving yourself of sleeping at night, you’re depriving yourself of repair mechanisms for you’re whole body.”

“Even if you’re a good sleeper, if you’re awake for 24 straight hours you have the equivalent reaction time of someone that is .1 alcohol level.”

“Sleep is an important part of physical recovery as well as mental recovery.”

“We tend to think of sleep as one thing but its multi-factorial. There are so many things that influence our sleep.”


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Sleep and Fatigue Consultant at

Pat has changed the way professional sports teams and 24/7 workplaces manage their sleep and fatigue to optimize performance and mitigate risk. Clients have included the US Department of Defense, Harvard Medical School, major mining and transportation companies and leading sports teams.