This is an excerpt from Finding Mastery #090 with Victoria’s Secret CEO, Jan Singer, in which she shares how she builds confidence.


I think I put myself out of my comfort zone all the time. I like to push it so I can see what my skills really are and what I have the propensity to learn.

I come from a place believing that just about anybody can learn anything if you give them the information in a way they’ll understand and enough time. I believe that and I keep testing that theory every year with what I take on for challenges and I say well can I really do that? What about this? Let me push it a little harder.

And so that gives me confidence.

Every time I learn and I grow, I say to myself, well I could do more because I don’t believe that there’s a limit to it except that you die at some point and then it’s a different kind of thing maybe I don’t know.

I think confidence comes from the continued pressure testing of the edges.

When I used to snowboard, you’re staring down a run and you’re like, “Well I don’t know, I’m not an extreme athlete that just has that adrenaline thing I don’t have necessarily that.”

I remember snowboarding and saying if I don’t commit, if I don’t commit to the edge, if I don’t commit to the turn and I’m basically going to hit the tree and die and that’s how it’s going to go.

I know every time my mind is engaged in it, I make the turn and I’d make the run. Same with golf. I had to be very mentally present.

That gives me the confidence, that I can focus and do it once then I build on that and learn and keep pushing see where the edge is.

Listen to full podcast here.


Jan Singer is the Chief Executive Officer for Victoria's Secret Lingerie, the world’s most recognized and beloved intimate apparel company.